Digital Due Diligence benchmarks and contextualizes a company’s digital performance and provides actionable insights to shape digital road maps. Digital Due Diligence helps inform capital allocation choices by illustrating digital strengths, weaknesses and growth potential.

Deliverables

Upon aligning on how the expected deal fits in with current or anticipated investments, deliverables are chosen based upon which elements of the online strategy are relevant. Deliverables are also dependent upon critical time-lines, access to data, access to company systems, level of access to company personnel, etc.

Comprehensive Audits

• Audit for each element of marketing and advertising which contextualize findings by benchmarking against industry standards and competitors.
• Audit on marketing systems and operations which evaluate marketing program efficacy.
• Audit on Customer Acquisition Costs across all platforms.

Risk & Opportunity Reports

• • A road-map report thoroughly illustrating marketplace risks and future pitfalls.
  • A road-map report thoroughly illustrating opportunities including revenue upside opportunities and competitive advantages.
  • A road-map report evaluating future investment requirements to realize opportunities or improve efficiency.

Analysis Scope